21. June 2018 · Write a comment · Categories: CEO

Susan McGalla has established herself in the marketing and consulting world. She is a big deal as the creative director for the Pittsburgh Steelers. In a male-dominated culture she is showing that she has all the skills and more to take on the challenges that are presented before her.

One thing that Susan McGalla may know very well is that you cannot succeed and get to the top in the corporate industry without a college degree. She would urge women to get as far as they can when it comes to college education. A master’s degree would be good, but even when you decide not to go this far you should still go and obtain a marketing degree. This is what Susan McGalla believes. She is someone that knows the value of this.

You may have great idea. You may have a great level of creativity that gives you the ability to produce great advertisements. Susan believes, however, if you do not have the sound foundation for marketing principles from a collegiate level that you may struggle to actually develop the concept the way that advertising should be handled. You will also find yourself struggling to get a job because you are competing against others that have gone to school for the same positions.

Another thing that Susan McGalla realizes is that you cannot be someone that is bound to a life where you only look at the top positions. Susan believes you should be willing to start small and work your way up.

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